SEO & Web
What Is Keyword Density?
Keyword density is the percentage of times a keyword appears in a text relative to the total word count.
Keyword density measures how often a keyword appears in a piece of content, expressed as a percentage of total words. If a 1,000-word article uses a phrase 12 times, its density is 1.2%.
Modern search engines understand topics semantically, so there is no magic density target — but the metric is still useful as a sanity check. Densities above roughly 3% often read as keyword stuffing, while a density of zero for your target phrase suggests the content may not match the intended query at all.